Update: Existing Users Grandfathered in; New Users will Pay a Small App Subscription Fee

Update: Existing Users Grandfathered in; New Users will Pay a Small App Subscription Fee

Updated

Since 2014, we’ve been committed to providing you with high-quality connected cooking through the Anova Culinary app. It’s been thrilling to bring sous vide cooking into your kitchens and see the #anovafoodnerd community grow. We love being part of the journey, from your first sous vide cook to your latest culinary experiment.

As our community has grown, so have the demands on our resources. Our community has literally cooked 100s of millions of times with our app. Unfortunately, each connected cook costs us money. So, to continue delivering the exceptional service and innovative recipes you’ve come to expect, we’re introducing a small subscription fee for our app. The new Anova Sous Vide Subscription will allow us to maintain and enhance the app, ensuring it remains a valuable resource for all of our users. Here are the details:

  • Who will this impact? Only new customers will have to pay for a subscription. Existing customers who have an account with us before August 21st, 2024, will not be charged a subscription fee. To be an existing user, you must have downloaded our app AND made an account in the app before August 21st, 2024. In the event you are an existing user, you will be grandfathered in to free usage of the app. You helped us build Anova and our intent is that you will be grandfathered in forever.
  • What does it cost and what do customers get? The subscription will cost $1.99 per month or $9.99 per year USD. What you get with a subscription will vary from product to product, but in general, here’s what it includes:
    • Anova Sous Vide Guides: Learn the basics with guides created by our experts. Choose your preferred level of doneness and press start to get cooking.
    • Cook Notifications: Remote updates on your cook status.
    • Recipe Discovery: Find recipes from award-winning chefs, #anovafoodnerds, and more.
    • Recipe Saving: Bookmark your favorites and share your recipes with friends directly on the app.
  • When will this go into effect? This subscription will go into effect on August 21st, 2024. Again, if you already have an account with us and purchased a product prior to August, 21 2024, there will be no change in our service for you.

Thank you for your understanding and continued support. Our mission is to change the way the world cooks and this subscription will help us to continue on with this mission. We are excited to keep cooking with you and can’t wait to see what you create next!

Stephen Svajian
Co-Founder and CEO

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332 comments

You’ve lost your minds! Absolutely NOT happening.
I already own my Anova but I won’t be buying from you in the future, obviously. I’m not paying a freaking subscription for a KITCHEN APPLIANCE.

Jack K

Order a cooker some weeks ago. The items were delayed though the website said in stock and I waited for weeks. And now this surprise. Is there any alternative? Anyone tried the Joule Turbo? Heard it cumbersome with only the app and no onboard control?

Anders

Yeah I don’t think it’s fair a big company like that shouldn’t need extra money they make enough on just the unit and the accessories. Plus they have some of the most expensive cookers on the internet.

Rod

I was going to buy but now I see a fee for the app so not going to buy anymore – was going to buy the Sous Vide 3.0 and 12L cooker – but decided not too without a free app. Not paying hundreds of dollars for a device I can’t use without paying for an app.

Cheryl Wright

I’ve used an Anova for a number of years and really like it. Recommended Anova to a friend of mine, but he went with a different company when he found out there’s an app fee. I have food related apps for smokers, thermometers, etc. as do a number of my friends and all the apps are free. This is very disappointing and I’m sure my buddy won’t be the last customer lost. Anova is one of the biggest names in residential sous vide devices. Anova should be the last company that needs to charge a fee to use the app.

Matt

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